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Great magicians are often great marketers. They understand consumer behavior -- how to influence people to look in one direction and not another; and how to communicate with people one-on-one in setting up a trick and explaining what's about to happen.
Great magicians are often great marketers. They understand consumer behavior -- how to influence people to look in one direction and not another; and how to communicate with people one-on-one in setting up a trick and explaining what's about to happen.
Stanley S. Hughes
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