"Don't buy preground coffee."

"We are witnessing a seismic change in consumer behavior. That change is being brought about by technology and the access people have to information."

"Everyone must have a shot at the American Dream."

"I'm much more concerned about America than the Democratic Party."

"When you start a company, it's a singular focus. You have the wind at your back."

"Most business people today are not going to invest in the uncertainty that exists in America."

"I'm optimistic about the country; I'm optimistic about the American people."

"America's leaders need to put their feet in the shoes of working Americans."

"The lifeblood of job creation in America is small business, but they can't get access to credit."

"I am concerned about any attrition in customer traffic at Starbucks, but I don't want to use the economy, commodity prices or consumer confidence as an excuse."

"Great opportunities can be and have been created during tough economic times."

"Cutting prices or putting things on sale is not sustainable business strategy. The other side of it is that you can't cut enough costs to save your way to prosperity."

"Americans reading the paper, listening to the news every single day, and all you hear is things are getting worse and worse. And that has a psychological effect on consumer confidence. That's what consumer confidence is."

"The Starbucks customer and the Teavana customer are two very different customers, two different need states that are highly complimentary."

"My kids probably started drinking coffee in their late teens."

"I think many start-ups make mistakes because they are focusing on things that are farther ahead, and they haven't done the work that has built the foundation to support it."

"If you don't love what you're doing with unbridled passion and enthusiasm, you're not going to succeed when you hit obstacles."

"I think what we're lacking in society, not only in the U.S. but also around the world, is to find heroes once again and to celebrate these kind of people."

"In many places where coffee is grown, deforestation is a major issue."

"I never took classic business classes in college, so I don't have the background that any of the people running large companies have."

"When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture."

"I'm not as interested in what you make as I am in what you're passionate about. What business are you really in?"

"Our history is based on extending the brand to categories within the guardrails of Starbucks."

"If Vancouver did not succeed as Starbucks from '87 on, our entire international business, which is now thousands of stores and a significant amount of growth and profit, may not have existed."