Women often try too hard to say what they think a man wants to hear, to like what he likes, to laugh at every joke, and get so nervous talking about themselves that nothing interesting comes out.

So many books are designed to help you with your love life spend their time telling you what you can't do. What I love about 'Get The Guy' is it spends the majority of its time telling you what you can do.

There's nothing like a man watching a roomful of guys look his woman up and down to make him desire what he already has (and vice versa).

Here's the truth that everyone misses - you must not invest in a guy based on how much you like him. You have to invest in a guy based on how much he invests in you.

Women in their thirties are much more nervous about dating. They feel time is 'running out for them. They want to get married and have a family. The women I see in their forties and fifties know what they want. They are amazing, confident women with good jobs, but they are just struggling to find someone who is their equal.

You know he's invested when he doesn't treat his 'friend time' and 'girlfriend time' as mutually exclusive.

I don't think the idea of being seen changes in its importance. I think it's always true. When relationships start to have problems, it's almost always because we don't feel seen by that person anymore.

We've all grown wary of being lied to online - let's face it, dudes are always exaggerating their heights - so trust is a hot commodity.

I honestly believe there is nothing more important in a person's life than love and I want to show women how to have fun and get the best out of dating.

Men feel safe and more open when they know that the woman they're talking to approves of their passion for a particular band/book/cereal.

Guys don't approach women who look like they are going to say 'Sorry, no.'

If he wants you over for the holidays or can't wait for you to have dinner with his buddies, it's a sign he wants them to love you as much as he does.

Halloween might be a time that's renowned for ghosts, but we no longer experience ghosts only on Halloween. In our dating lives, we are now used to being 'ghosted' the whole year round.

You have to connect on emotion not logic. People go on dates and it becomes a CV exercise. Logic is someone asking 'what do you do for a job?' when you should ask 'why do you do that? What is it you enjoy?'

The coolest people reveal themselves gradually, and flirting isn't just about making yourself look great, it's about making him feel great too.

He's more of a slob than you? Instead of condemning, state your standards: 'I need to live in a place that's clean. I respect that it's not a big deal to you, but it's important to me to enjoy my home.' This removes ego.

Once a date asked me what I do, so I said that my company empowers women in their dating lives. Her response? 'Aw, that's so cute!' Cute is how my babysitter described me when I was 7 years old. Simple fix: Replace cute with hot and he'll feel like James Bond.

The whole 'Secret' sensation really rubbed me the wrong way; I just don't believe in it. The grain of truth is that what you focus on you'll get more of, and that's got to do with the reticular activating system in your brain, not 'The Secret.'

A simple thank-you goes a long way.

Women all think that if a guy likes you he will come and talk to you. That's nonsense - 'actually the opposite is true. The more attractive he finds you, the less likely it is he'll talk to you.

When women want things to get more serious they can come across like relationship saleswomen but a man wants to think his own mind took him there.

Choose a guy who has a similar level of drive as you. There's nothing sexy about being your boyfriend's life coach.

Don't just praise a guy's achievements. Praise the personality traits that made them possible.

Lose the group shot in front of the Eiffel Tower, where it's impossible to tell you from your friends. He's not going on a date with Paris or your entourage, he's going on a date with you and he wants to know what you look like.