Spiritual awakening is the most essential thing in man's life, and it is the sole purpose of being. Is not civilization, in all its tragic forms, a supreme motive for spiritual awakening?

I once heard a learned man say, "Every evil has its remedy, except folly. To reprimand an obstinate fool or to preach to a dolt is like writing upon the water. Christ healed the blind, the halt, the palsied, and the leprous. But the fool He could not cure."

The fool sees naught but folly; and the madman only madness. Yesterday I asked a foolish man to count the fools among us. He laughed and said, "This is too hard a thing to do, and it will take too long. Were it not better to count only the wise?"

That deed which in our guilt we today call weakness, will appear tomorrow as an essential link in the complete chain of Man.

He was gentle, like a man mindful of his own strength. In my dreams I beheld the kings of the earth standing in awe in His presence.

What the soul knows is often unknown to the man who has a soul. We are infinitely more than we think.

Am I less man because I believe in a greater man?

No man can reveal to you nothing but that which already lies half-asleep in the dawning of your knowledge.

The most pitiful among men is he who turns his dreams into silver and gold.

When God created Man, he gave him Music as a language different from all other languages. And early man sang his glory in the wilderness; and drew the hearts of kings and moved them from their thrones.

When a man's hand touches the hand of a woman, they both touch the heart of eternity.

If you ever find a man who is better than you are - hire him. If necessary, pay him more than you pay yourself.

Senior men have no monopoly on great ideas. Nor do creative people. Some of the best ideas come from account executives, researchers and others. Encourage this, you need all the ideas you can get.

Lazy and superficial men and women do not produce superior work.

Madison Avenue is full of masochists who unconsciously provoke rejection by their clients. I know brilliant men who have lost every account they have ever handled.

Hard work never killed a man. Men die of boredom, psychological conflict, and disease. They do not die of hard work.

The majority of business men are not capable of an original thought, simply because they cannot escape the tyranny of reason.

Many of the greatest creations of man have been inspired by the desire to make money...If Oxford undergraduates were paid for their work, I would have performed miracles of scholarship and become Regius Professor of Modern History.

Managing an advertising agency isn't all beer and skittles. After fourteen years of it, I have come to the conclusion that the top man has one principle responsibility: to provide an atmosphere in which creative mavericks can do useful work.

Our offices must always be headed by the kind of men who command respect. Not phonies, zeros or bastards.

Few of the great creators have bland personalities. They are cantankerous egotists, the kind of men who are unwelcome in the modern corporation.

The creative process requires more than reason. Most original thinking isn't even verbal. It requires 'a groping experimentation with ideas, governed by intuitive hunches and inspired by the unconscious.' The majority of business men are incapable of original thinking because they are unable to escape from the tyranny of reason. Their imaginations are blocked.

It strikes me as bad manners for a magazine to accept one of my advertisements and then attack it editorially - like inviting a man to dinner then spitting in his eye.

There are very few men of genius in advertising agencies. But we need all we can find. Almost without exception they are disagreeable. Don't destroy them. They lay golden eggs.