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Radio is more powerful the closer we mimic the way we actually speak to each other. That's why Howard Stern is such a great radio talent. People on his show are actually speaking to each other. You might not like what they're saying, but they're real conversations.
Stefan Sagmeister
Any story hits you harder if the person delivering it doesn't sound like some news robot but in fact sounds like a real person having the reactions a real person would.
The radio is good for taking somebody else's experience and making you understand what it would be like. Because when you don't see someone, but you hear them talking - and, uh, that is what radio is all about - it's like when someone is talking from the heart. Everything about it conspires to take you into somebody else's world.
I'll meet listeners who tell me what a great voice I have. But I don't have a great voice for radio. My voice is the utterly normal voice, but sheer repetition has made them think it's OK. Mick Jagger once was asked, 'What makes a hit song? He said, 'Repetition.'
I think good radio often uses the techniques of fiction: characters, scenes, a big urgent emotional question. And as in the best fiction, tone counts for a lot. But a lot of effective and interesting radio is based on one character who reacts to the world.
I'm not a natural storyteller at all. If anything, I'm a natural interviewer, a natural listener, but I'm not a natural storyteller.
One of the things I learned as a young semiotics nerd was that if you have plot moving forward, no matter how banal the facts of it, simply the fact that the plot is rolling forward makes you wonder what's going to happen next, which creates suspense. So you can control peoples' attention simply by having things move forward in a story.
Honestly, there are so many things about structuring a story for film and telling a story for film that are really different from doing radio.
I've actually done events at radio stations where I feel like I've had to give a little talk in behalf of television as a medium.
Like most people in radio - and in magic - I'm not cool. I know people who are hip, and I can feel distance between them and me.
I'm in production year round. I work long hours. I have a dog and a wife. There's not a lot of available time for consuming any culture: T.V., movies, books. When I read, it's generally magazines, newspapers and web sites.
I have a pit bull. He's a rescue. He's adorable.
I love traveling. But I haven't had big, transformative experiences while on the road. When I go out on the road, it's to go out and get a story or do a promotional event.
When I was a bad writer, I would consciously imitate other NPR writers who I thought were wonderful. I suppose that everyone's artistic practice is different. But I collaborate and sometimes don't agree at all with my collaborators' opinions. It forces you to understand why you don't agree with something: what's the fight you're picking.
Writing is just very difficult. I'm an adequate performer. And I think I have a special talent as an editor. Editing is what I do best.
Starting in the 1970s, American cars started to lose market share to foreign cars. It was clear what was happening - these better-made foreign car companies were encroaching on the U.S., and the U.S. car makers had less than half of their own country's market.
I don't own a radio. I listen to everything through apps or on my iPhone. And then I download the shows I like. Shows like 'Fresh Air', 'Radiolab', 'Snap Judgement', all those shows.
I'm a big Penn & Teller fan. But I myself was never very good; I was a teenage magician who performed at kids' parties. I can still perform a vanish, credibly, and I still, in special circumstances, will make a balloon animal.
There is a kind of structure for a story that was peculiarly compelling for the radio. I thought I had invented it atom-by-atom sitting in an editing booth in Washington on M Street when I was in my 20s. Then I found out that it is one of the oldest forms of telling a story - it was the structure of a sermon.
I don't take care of my voice at all, which is one reason that I sound as bad as I do.
The pledge drive has everything going against it as broadcasting. It's repetitive. It's ad-libbed by people who can't ad-lib. It's about asking for money, which is something nobody wants to hear, even from their own relatives.
Radio is for driving.
The story is a machine for empathy. In contrast to logic or reason, a story is about emotion that gets staged over a sequence of dramatic moments, so you empathize with the characters without really thinking about it too much. It is a really powerful tool for imagining yourself in other people's situations.
Honestly, I find the analysis of dreams is one of the dullest things. I say this as a therapist kid. I find them deeply uninteresting, as a window to the soul.