I think the advantage of democracy is that it makes us less dependent on a group of leaders.

Inflation is taking up the poverty line, and poverty is not just economic but defined by way of health and education.

Business is a marathon, and most of society thinks it's a sprint.

The best marketing strategy ever: CARE

For business, our internet love affair was a gift from the gods.

More contact means more sharing of information, gossiping, exchanging, engaging - in short, more word of mouth.

The brands that can connect with client in a real way will win.

Pinterest is like window shopping 3.0.

Social marketing is now a 24-7 job.

Now, if you truly understand how marketing works today, you know there is no individual six-month campaign; there's only the 365-day campaign, during which you produce new content daily.

Micro-Content + Community Management = Effective Social Media Marketing

Marketing just got hard.

Market like the year you are in.

Great marketing is all about telling your story in such a way that it compels people to buy what you are selling.

Whether you're an entrepreneur, a small business, or a Fortune 500 company, great marketing is all about telling your story in such a way that it compels people to buy what you are selling. That's a constant. What's always in flux, especially in this noisy, mobile world, is how, when, and where the story gets told, and even who gets to tell all of it.

“from this point forward, you should never look at yourself as a “consumer” of social media but as a “producer” of it.” 

“Fourth: Paid ads are how you scale a company fast. My number-one goal with every funnel I create is to have a “breakeven” funnel, where for each $1 we put into paid ads, we get at least $1 back.” 

“your problem becomes your business; in other words, your mess becomes your message.” 

“it didn’t make financial sense to send packages and make phone calls to try to sell a $20 product. That’s why Chet’s Dream 100 concept didn’t make sense when I first heard it; I couldn’t see how it applied to my online business. In fact, initially, I completely dismissed the concept and figured it didn’t apply to companies like mine.” 

“First: It’s faster. Paid ads can give you immediate feedback. I can turn an ad on and within minutes have people flooding into my funnels.” 

“but Expert Secrets is the definitive guide for mastering these concepts.”

“While you’re building relationships with your Dream 100, you can still get traffic by buying it.” 

“In DotCom Secrets and Expert Secrets, I spend multiple chapters talking about Hook, Story, and Offer, where I fully explain how to make irresistible offers and the frameworks we use for story selling.” 

“Chet Holmes’s Dream 100 for “One to One” selling strategy is powerful when your business model needs a small number of big customers. But for most of us, we’re looking for lots of customers, not just 100.”